The Dirty Underbelly of Quilting and PPC Sales: Sampling
I'm from a charming Kentucky town with a not so charming name: Paducah. It sounds like a swear word invented to express utter disappointment. Part...
Articles by Mae Polczynski
Work & Play Q&A with Clix’s Robert Brady
Want to know how the Clix team works and plays? Keep reading. We asked our team members three work questions and three play questions. February's...
Naughty Habits to Shake Before the Krampus Comes to Town
You better watch out, you better not cry, you better not - OH NO! The Krampus is coming to town! And he's carrying a big switch! Austrian children...
#PPCFright2014 Day 7 – Visiting the Pumpkin Patch: Choosing Clients is Like Choosing a Pumpkin.
Halloween isn’t all vampires and ghosts. There are hayrides, candy, and pumpkins! Today we take a break from the spooky to visit the pumpkin patch....
#PPCFright2014 Day 4: The 5 Omens of a Departing Client
The black cat, the perching crow, the flicker of a candle. In a horror movie these harbingers are soon followed by carnage. Even if we are all...
Managing Client Expectations Through Honesty and Cold, Hard Facts
The Importance of Being Earnest… and Frank. (wink, wink) I went to see “Pacific Rim” this summer, not expecting much out of a Robot v. Sea Monster...
Bucking Trends: Why SEM and WFH Are a Perfect Match
Make $76 dollars an hour FROM HOME with this one weird trick! If you ask my family, they think that's what I do. My sister-in-law even asked me to...
Spotting the Succubus Client: How to Identify Rotten Potential Clients and Politely Turn Them Away
You enjoy a challenge. Nothing is more satisfying than helping a young business grow or navigating new digital markets for an established brand....
4 Reasons Why Outsourcing Your PPC Helps You Grow Without the Growing Pains
As more advertising spend migrates to online advertising (including PPC), traditional ad agencies and online advertisers are facing the decision to...
Create Content for Each Step of the B2B Buying Cycle
This is a guest post by Nick Stamoulis, President of Brick Marketing One of the biggest differences between the B2B and B2C industries is the length...