Paid media has been leveraged for quite some time now to help brands drive sales and website traffic for brand awareness. However, we have seen an...

In the spirit of St. Patrick's Day and March, the luckiest month of the year, our team here at Clix all dialed in on marketing practices that we...

The Super Bowl is the biggest event for big brand advertising, and we’ve seen a lot of evolution with the big day in football’s strategy of...

As an agency with several B2B clients, we were excited when LinkedIn launched Document Ads back in September. Now that we’ve had a few months...

We are thrilled to share with you one of our success stories that involved two back-to-back experiments for one of our clients,

When building out new Search campaigns, Brand is usually the quickest and easiest build -- you grab your name, some relevant variants, write some...

If you're like me, you may have dabbled in testing regular Broad match keywords without stellar results over the past few years. However, with the...

Want to know how the Clix team works and plays? Keep reading. We asked our team members three work questions and three play questions. February's...

The other day I was running a couple searches on Bing (yes, as an internet marketing professional I regularly use Bing) and came across an ad...

For the majority of us working in an agency setting, reps from Google AdWords and Bing Ads are nothing new. There are plenty of pieces out there...

Negative keywords are a powerful tool in your PPC arsenal. They allow you to save money on your ad campaigns by heading off low quality clicks at...