Clix Marketing Blog’s #PPC News & Views: Friday, April 10, 2020

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Search Engine Land

Amazon rolls out product targeting for Sponsored Display: Product discovery targeting is now available for Amazon merchants. Previously, Sponsored Display ads were only a retargeting product.

ClickZ

Your 2020 guide to the non-video parts of video marketing: When it comes to video marketing, this post is everything you need to remember outside of when the camera is rolling.

CXL

Podcast Strategy: A Roadmap for Businesses: Looking for new ways to get in front of your customers? Podcasting just might be it. This post is your guide to success when getting started.

AdEspresso

SaaS Marketing: the 7 Strategies That Will Give you Results: Help your SaaS ads stand out in the crowd with these 7 marketing tactics, complete with real-life examples.

Practical Ecommerce

In Google Ads, Balance Automated Bids with User Control: Here are 5 tips for controlling automated bids and finding success.

Search Engine Journal

Google Delays Launch of New Partners Program to 2021: Due to the current events, Google Ads is delaying the planned changes to the Partners Program until 2021. More about what this means in the post.

From the Engines

LinkedIn

3 Things Executives Need to Know About Communicating in Uncertain Times

Microsoft Ads

Track your impact better with new conversion goal options

Pinterest

Tips to help your small business during trying times

From the Clix Team

An Overview of Twitter Ads by Tim Jensen

The BIG List of COVID-19 PPC Marketing Articles by Michelle Morgan