Happy Friday, Friends! We’re already more than halfway through April.
Let’s hop into this week’s headlines.
From the Experts
Search Engine Land
A simple script to compare search behavior before – and during – COVID-19: This script helps assess the changes that your accounts have seen during COVID-19 in relation to devices, weekdays and hour of the day. Very worth checking out!
5 reasons why your Facebook Ads campaigns are failing: One we definitely agree with? Audiences that are too small!
Amazon Resumes Shipping of Nonessential Items – Next Steps for Vendors and Sellers: Amazon has started to accept more products in its warehouses! Great news for our Amazon folks! Find out the next steps on making sure you’re ready for Prime Day and Q4.
Search Engine Journal
Reddit to Publicly Disclose Political Ad Details: With the election coming this fall, Reddit has announced an updated its policy for political ads included that all political ads must be manually approved.
6 Tips for Marketers to Improve Crisis Communication With Their Customers: This post offers some examples that are timely and useful if you’re still looking for the best way to communicate and interact with customers during this time.
Social Media Examiner
How to Run Instagram Ads on a Small Budget: 4 Tips: These are great options for smaller budgets for companies who still want to advertise on Instagram.
The 20 Best B2B Landing Page Examples of 2020: If you’re needing some inspiration to improve your B2B landing pages, this is a great place to start!