Clix Marketing Blog’s #PPC News & Views: Friday, August 10, 2018

PPC Blog

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Search Engine Journal

5 Principles That Will Improve Your PPC Text AdsWriter’s block with a deadline coming up? From considering scarcity to empathy, here are 5 really good tips to write effective ad copy.

Tax Jar

How to Automate Amazon PPC AdsThis post covers 3 essential bid rules that can’t be missed.

Granular Marketing

4 Facts You May Not Know About YouTube Ads: Your YouTube ads will have a wider reach than you expected – lots of hidden gems in this post.


Pinterest Analytics: Everything Businesses Need to KnowDon’t miss the Audience Insights in beta – there’s valuable data here.

3Q Digital

Exploring Google’s UAC – Ad AssetsApp advertisers, take notes. This is part one of a series and it’s full of good tips.

Search Engine Land

Structuring paid search campaigns: Segmentation vs. aggregationThe case is made in this post and we’re convinced – regular audits of your search accounts will bring value and efficiency.

From the Engines


Now playing: Promoted Video at max. width


How to Maximize the Impact of Mobile Video

Bing Ads

Keep conversion tracking working across all browsers

Google Ads

Three things to know about Google Ad Manager
Data Studio’s new features help you tell more compelling stories

From the Clix Team

How To Set Up Google Responsive Search Ads by Bethany Bey
Why You Should Include Yahoo Gemini in Your Search Strategy by Robert Brady
Underrated & Overrated Practices in PPC by Andrea Taylor
Setting Up Google Tag Manager for Additional Ad Platforms by Tim Jensen