Clix Marketing Blog’s #PPC News & Views: Friday, February 1, 2019

by Clix Admin | Feb 1, 2019 | AAA Needs Updating, PPC News and Views | 0 comments

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

3Q Digital

How to Create a LinkedIn Sponsored InMail Campaign: The responsibility isn’t just on a salesperson to nurture leads – work the funnel by testing out this feature.

Disruptive Advertising

8 Google Ads Automated Bidding Strategies and How to Use Them: If you’re going to let Google take the wheel and relinquish control, understand the strategy for each individual campaign you create.

WordStream

What Ecommerce Brand Bidders Can Learn from Amazon Advertising: If there’s one post that can’t be missed this week, it’s this one!

Marketing Land

Reddit launches cost-per-click ads: Following the announcement on Wednesday, here are all the reasons why you should care to this platform’s first performance-based ad unit.

Search Engine Land

Agencies say search, social spend will rise, but increases target 5 platforms: Google and Facebook were easy to predict. See who else made the cut.

Social Media Examiner

How to Use Facebook Automated Rules to Manage Facebook Ads: The worst thing is to set it and forget it — by taking the time to learn and implement automated rules, you’ll save time and reduce wasted ad spend.

PPC Hero

First Page Search Bids: Should You Go All In? First, you’ll be thinking of blackjack after reading this post, and second, you’ll gain a perspective on the impact keywords can have if you evaluate them following these steps.