Happy Friday, friends, and welcome to the last February edition of #PPC News & Views!
From the Experts
Search Engine Journal
Facebook Wins Standoff With Australian Government: An agreement has been reached and Australian news is returning to the platform.
Search Engine Land
Google set to deprecate Showcase Shopping ads on April 1: Attention Google Shopping advertisers, Google will stop serving Showcase Shopping ads and remove Showcase ad groups very soon!
Tinuiti
What is Amazon Explore? [Amazon’s New Wave of Virtual Tourism and Online Retail]: Learn more about Amazon’s virtual experience platform.
AdVenture
Pharmaceutical Advertising: The Ultimate Guide To Google Ads Pharmaceutical Campaigns: If you need a thorough guide to this kind of campaign in Google Ads, search no more! This post includes everything you need to know with a ton of useful links included.
From the Engines
3 Ways to Transform Your B2B content into an ABM-Powered Marketing Experience
Microsoft Ads
Build a free website for your business in Digital Marketing Center
Outbrain
10 DIY Tips to Launch Your First Outbrain Campaign
From the Clix Team
How to Improve Lead Quality from Lead Gen Ads by Michelle Morgan
6 Smart Ways to Grow Your Keyword Lists With Microsoft Advertising Intelligence Tools and 4 Ways to Identify How Your Display Ads Impact Search Ad Performance by Joe Martinez
Analyze The Competition with Auction Insights by Bethany Bey
