Happy Friday, friends and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Zato Marketing
How to Set Up a TrueView for Shopping Campaign in Google Ads: Our Director of Client Strategy provided a guide that can’t be missed for any e-commerce brand wanting to incorporate more video into their strategy this year.
Group Twenty Seven
A PPC Brand Awareness Resource Roundup: Five articles in one spot – easy to digest, share, and bookmark.
WordStream
6 Easy Steps to Get Your Google Ads Ready for 2020 There’s not a better time to get squared away than the first of the year. Here’s a great post to get you motivated!
PPC Hero
YouTube Look Back: Video Ads For All in 2020 Not just a reflection post, one that inspires us in the industry for what’s to come!
Feedonomics
Facebook Search Ads: New Targeting Options Expand Availability “8x higher conversion rates” yeah … I knew we caught your attention. Dig into this one.
3Q Digital
Growth Lessons from 2019: Snapchat Retargeting Works After reading this case study and the success, you’ll be taking another look at Snapchat.
Disruptive Advertising
7 Keys to An Effective Facebook Ad Strategy: Really good (!) takeaways in this one.
