Clix Marketing Blog’s #PPC News & Views: Friday, July 19, 2019

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Group Twenty Seven

8 Tips for More Effective Video AdsIt would be foolish to place a video ad without a strategy – this post contains tips to ensure you’re making an impact to see a return on your efforts.


Entice Your Target Audience with Custom Engagement Ads: Here’s How Joe Martinez, Clix’s Director of Client Strategy, explains why Google Engagement Ads are great for any account looking to create a custom, branded experience. Don’t miss this one!

Search Engine Watch

Four cool keyword research tools you can use for free nowFree, but the option to pay for an upgrade — still good tools! Check ’em out.

3Q Digital

We Turned off Amazon for 30 Days – Here’s How the Numbers Looked: Still not convinced Amazon is right for your client?? Don’t wait another day – it’s an untapped market of individuals who are not converting through “conventional” methods of advertising.


Facebook Video Ads: The Guide Marketers Are Looking For (Strategies Included) They boost engagement and drive conversions – don’t miss this well-organized guide!

Search Engine Land

E-commerce brands: Track spend efficiency with this Google Ads Script The script pulls keywords from your account and their respective ROAS, which you define.

From the Engines

Microsoft Ads

Webcast: The Art and Science of Shopping Campaigns

From the Clix Team

Investigating Google Ads Disapprovals with Policy Manager by Tim Jensen