Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
3Q Digital
A Master Checklist to Keep Your PPC Running Smoothly During a Site Relaunch: If you have a client going through a website relaunch or redesign, check out this checklist to keep all the moving pieces organized.
PPC Hero
AdWords Editor 12: Everything You Need to Know: Here’s the features you need to know about in AdWords Editor 12.
AdStage
[PODCAST] Michelle Morgan, Negative Audiences and Audience Shaping: Clix’s own Michelle Morgan appears in this week’s The PPC Show discussing negative audience targeting and audience shaping. Give it a listen!
PracticalEcommerce
5 Groups of Shoppers You’re Likely Ignoring: Are you ignoring these groups of online shoppers in your e-commerce campaigns?
Search Engine Land
The biggest trends & changes in PPC so far in 2017: Here’s the biggest things to happen in PPC so far in 2017.
From the Engines
The retailer’s guide to customer retention on Pinterest
From the Clix Blog
What to Do When You’re Stuck in a PPC Text Ad Rut by Kristin Palmer
