Happy June, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Search Engine Land
AdWords notes have arrived: How to get started: This post outlines the new feature in the interface. Learn how to add notes about changes, testing details and results.
Janes of Digital
Align Work to Your Values: Fulfillment Will Follow: Our friend Heather Cooan shares her story of finding a healthy career balance in our fast-paced digital marketing industry.
Search Engine People
Mining PPC Search Query Data: 3 Filters Every Account Can Use: From budget-sucking vampire keywords, low relevance, and those in need of their own ad groups — tips to improve your campaigns when reviewing search terms.
AdExchanger
Google Launches Programmatic Audio Ads In DoubleClick Bid Manager: It’s certainly in the early stages, but when are you going to jump on board this exciting advancement?
PPC Hero
The Top 25 Most Influential PPC Experts: The votes are in and we applaud these people who continue to shape and influence our industry. Congratulations!
From the Engines
Quora
Quora Ads: One year since public launch
Big things coming to Promoted Video
How ABM Helps Marketing and Sales Work Together
Google AdWords
Deliver more relevant experiences with Optimize and AdWords:
Google Analytics
Deliver more relevant experiences with Optimize and AdWords
Bing Ads
Find the ideal audience with In-market Audiences
From the Clix Team
Facebook Mimicking 3rd Party Audiences by Robert Brady
The BIG List: PPC Certifications by Kerri Bonner
Setting Up the LinkedIn Insight Tag with Google Tag Manager by Tim Jensen