Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Google Gallery Ads – Another Day, Another New Ad Format: The latest ad format will be released before we know it and the wheels are already turning.
Search Engine Journal
The Marketing Funnel Isn’t Dead, We Just Understand It Better: From Awareness, Interest, Desire, to Action … this is the foundation of what we do.
Social Media Examiner
How to Set Up Facebook Analytics and Facebook Attribution: Step-by-step instructions with screenshots … it’s as if a mentor is sitting right next to you!
5 Strategies to Target Your B2B Audience Online: Michelle Morgan, Clix’s own Director of Client Services shares proven strategies to target B2B audience online.
5 Tips on a Strategic Approach to Responsive Search Ad Copy Development: Starting out with RSAs? This post has great tips to develop copy for the best results.
5 Questions About Ad Rank You Need Answers To Right Now: Can I bid more? Are ad rank and quality score related? When clients ask these five questions – here are answers to help.
Researching negative keywords in Google Adwords: From SQRs to the keyword planner and more, here are ways to create a list of negatives to increase accuracy and keep your budget in check.