Happy Friday, friends, and welcome to this week’s edition of #PPC News & Views!
From the Experts
Analytics: What Sources are Stealing Your Paid Revenue Attribution?: It’s every marketer’s nightmare: your marketing success is misattributed! Here are some things to consider when diving into attribution.
Search Engine Journal
Google’s Ads Safety Report: Malicious Behavior Increasing: Google’s 10th annual safety report reveals increases in malicious and misleading ad experiences.
11 Expert Facebook Ad Design Secrets to Increase Conversions (+ Examples): Here are tips for designing even better Facebook ads.