Clix Marketing Blog’s #PPC News & Views: Friday, March 2, 2018

by Clix Admin | Mar 2, 2018 | AAA Needs Updating, PPC News and Views | 0 comments

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

PPC Hero

Use Facebook Audience Insights Tools to Swipe Your Competitor’s Customers: Get ready to use the Audience Insights Tool invaluable information: information to develop personas, spy on your competitors, and discover where your target audiences consume content and what content resonates the most with them.

AdStage

5 Ways Facebook Analytics Beats Google Analytics: From automated insights to omni-channel custom audiences, don’t overlook the capabilities of Facebook Analytics and how it can assist to measure and analyze your audience.

Social Media Examiner

How to Use Google AdWords to Promote YouTube Videos: Are you using target audiences based on life events for your YouTube Videos? This and four more great tips to get your videos in front of the ideal audience.

Search Engine Land

Are you ready for the attribution changes coming to Google AdWords? The post contains an overview of the attribution and five different replacement models available in Google AdWords.

Search Engine Roundtable

Chrome Started Filtering Ads Yesterday – Examples, Observations & The Path Forward: Examples of ad blocking, I mean filtering and what they look like in action.

Practical Ecommerce

Step-by-step PPC Testing Strategy for Any Advertiser: Great resource that explains testing in 3 rounds.

3Q Digital

Top 5 Strategic PPC Tips for a Brand-New Company: Often we work with clients who are established – it’s a different strategy when they’re brand-new.