Happy Friday, PPC pros! Here’s some fun posts to check out before you begin your 3-day weekend.
From the Experts
Using the Split Testing Feature in FB Ads: Here’s an in-depth breakdown of what you can and can’t do when split testing Facebook ads.
Search Engine Watch
A visual guide to Pinterest advertising: Here’s an awesome visual guide to a very visual format.
State of Digital
Movies Every Marketer Should Watch: Need some movies to watch over a possibly rainy weekend? Here’s some marketing-focused movie suggestions!
Social Media Examiner
6 Facebook Remarketing Tactics That Work: Need some tips on re-engaging Facebook folks? Check this post out for some ways to better leverage Facebook’s remarketing capabilities.
From the Engines
Making marketing easier with new tools for productivity
Content Network sunset in the US market.
Promoted Video gets even better on Pinterest
From the Clix Team
Funnel Match for PPC 101 by Robert Brady
7 Things to Know About LinkedIn Lead Gen Ads by Bethany Bey
We Tried It Out: Smart Display Campaigns Are Worth A Test by Abby Woodcock