Clix Marketing Blog’s #PPC News & Views: Friday, November 4, 2016


Happy November, PPC friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Boost Blog

Apple Search Ads for AdWords Experts: If you’re joining the Apple Search Ads beta, check out this article to see how you can quickly transfer your campaigns and how this platform compares to Adwords.

3Q Digital

5 Signs Your Digital Ads Need a Call Option: The title says it all. Are you missing out on phone calls?

Search Engine Land

5 ingredients for writing the perfect expanded text ad: Make your ETAs even better with these tips from top performing expanded text ads.


Key Shopping Dates for Holiday 2016: Get ready to mark your calendars and have those ecommerce campaigns ready to roll for the holidays with this handy calendar.

PPC Hero

4 New Pinterest Targeting Options Marketers Should Be Using: Pinterest is adding new targeting and features to their platform all the time. Find out why you should get in on this channel if you haven’t already.

From the Engines

Bing Ads

Campaign Analytics will sunset tomorrow, continue conversion tracking with Universal Event Tracking


Shopping Coming to Instagram

Google AdWords

Introducing the AdWords Marketing Goals Website

From the Clix Team

Is Ad Extension Overload Hurting Performance? by Bethany Bey