Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
WordStream
95+ Ideas for Google Ads Remarketing Lists: So many ideas in this post to get you thinking — spend some time analyzing the data and understand what works best for you, but also, what your customers respond to best as well. It’ll be a win-win.
Tinuiti
Amazon Manage Your Experiments (Beta) A/B Testing for A+ Content: Best practices are spelled out – what to do and what not to do along with elements that you can test! Get all the details here.
Paid Media Pros
Microsoft Audience Ads Campaign Setup: Learn how to set up an Audience Ads campaign in this week’s video!
Search Engine Journal
How to Track Offline Conversions from Your Google Ads: Identify conversions that happen outside of your website, tie them to trackable data you can link to your Google Ads campaigns, and start tracking!
From the Engines
Google Ads
2019 holiday checklist: Inspire shoppers with gift-giving ideas
Microsoft Ads
What is your customer profiling really doing for you?
From the Clix Team
How To Make Bulk Ad Edits in Google Ads Interface by Bethany Bey
What Are Your Favorite PPC Bookmarks? by Kristin Palmer