Happy Friday, friends and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Exerts
Search Engine Journal
Snapchat Introduces a New Ad Unit for Ecommerce Advertisers: What’s in it for us? Automated personalization — new ways to scale and drive performance. Get all the details in this post!
WordStream
Looking for Google Shopping Help? Try WordStream’s NEW Google Ads Grader: One of the best parts? This tool will save us time (hello .. the busy holiday season is right around the corner)! GO!
PPC Hero
The 3 Search Campaign Analyses You Need To Run: Want to ensure your campaigns are fresh, relevant and performing? Can’t afford to miss this one!
Paid Media Pros
Facebook Event Tracking with Google Tag Manager: Michelle Morgan is showing us how to set up Facebook custom event triggers using GTM to create custom audiences and conversions in the platform
Acquisio
What is Cross-Platform Advertising? Getting The Most Out of All Channels: Meet your customer where they are and deliver the ads that get attention.
KlientBoost
Increase Your Reach Using Google Ads Display Planner: Leverage display campaigns in your digital advertising strategies with your next campaign!
From the Engines
Reach people who are actively shopping with ads in Facebook Search Results
Google Ads
Investing in the next generation of measurement on YouTube
Microsoft Ads
Work accounts: Better security and control for your business
From the Clix Team
New Quora Ads Targeting Options Recently Announced by Joe Martinez
Using PPC to Promote Tradeshow Presence by Tim Jensen
