Happy Friday & welcome to this week’s edition of #PPC News & Views!
From the Experts
Search Engine Journal
How to Improve Your PPC Lead Gen Campaigns: 5 Key Tips: We love these tips for helping your lead gen campaigns!
PPC Hero
Facebook Ads Holiday Checklist [2020]: It’s about to be a competitive time of year on Facebook. Get prepared so that you can see big success this holiday season.
Search Engine Land
Google Takes Local Services Ads to Europe: LSAs for 16 home services verticals are now available for 10 countries in Europe: Germany, UK, France, Austria, Belgium, Ireland, Italy, Netherlands, Switzerland and Spain.
Tinuiti
Facebook Removing 28-Day Attribution Window for Some Advertisers: The longest available conversion window will soon be just 7 days. Here is a quick rundown of how advertisers can expect to feel the impact and what to do next.
AdEspresso
Top Facebook Updates You Can’t Miss (September 2020 Edition): This is one of our favorite monthly round-ups that helps us stay on top of Facebook changes!
Digital Marketer
The Simple Guide to Reddit Advertising that will Scale Your Sales and Your Brand: If you haven’t advertised on Reddit, here is a full guide on how (and why) to get started!
From the Engines
Google Ads & Commerce
Help for retailers and shoppers in Asia Pacific
Microsoft Ads
Retail recipe for success this holiday season
From the Clix Team
Strategies for Reviewing Auto-Placements on the GDN: Part 2 – Performance by Michelle Morgan
