Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Expert’s Guide to Optimizing Automated Rules in Google Ads: Michelle Morgan walks us through setting up rules along with clever tips to make your accounts as effective as possible. Don’t miss this one!
Google Signals in Analytics – what is it and should you do it? Like smoke signals? Not really. But kinda. Once activated, this feature is extremely helpful. Your remarketing and reporting will be enhanced.
Social Media Examiner
New LinkedIn Ads Features: LinkedIn Rolls Out Dynamic Ads to Campaign Manager: Are you tracking that dynamic ads are now available to all businesses in Campaign Manager? How will you leverage these as part of your strategy?
Search Engine Land
Here’s how to copy old AdWords column settings to the new Google Ads UI: It is possible to get your old settings back, here’s how to do it.
From the Engines
New measurement solutions to help brands measure Pinterest’s impact
Expand your global reach with Multiple Language Targeting
From discovery to click, new YouTube ads capabilities for more effective video storytelling
Unlocking global revenue through In-Stream Video Ads
Our 6 Finest Suggestions for Succeeding with LinkedIn Campaign Manager
From the Clix Team
Google Ads Automatically Linking Google My Business & Creating Location Extensions by Bethany Bey
Cross-Device Tracking in Google Analytics by Tim Jensen