
Happy Friday, friends! Thank you for joining us for this week’s edition of #PPC News & Views!
From the Experts
Search Engine Land
Google Ads intros automated Insights, Performance Max campaigns, to release Video Action out of beta: Some big news from Google this week, don’t miss it!
Search Engine Journal
Google Autocomplete Predictions Explained: Have you ever wondered how Google comes up with its autocomplete suggestions? This explains it!
PPC Hero
A Guide for Letting Go of Outdated Google Search Best Practices: Some of these may be controversial, but it’s worth a read.
WordStream
21 Essential Tips & Tools for Running International Google Ads: International campaigns can be a different kind of beast! We love these tips for success.
MetricTheory
3 Tips for Testing Ad Copy During COVID-19: If you’re wondering what to test next, get started with these tips.
Social Media Examiner
Google Analytics Goals: How to Analyze Customer Journey Goals: This post includes a walkthrough of everything you need to know + a video!
Zato Marketing
Finding eCommerce Success on the Display Network and YouTube: This post includes tips running successful GDN campaigns AND adjusting your expectations for the campaigns’ attribution.
From the Engines
Google Ads & Commerce
Get your business ready for what comes next
Got Questions About LinkedIn Events and LinkedIn Live? We’ve Got Answers.
Microsoft Ads
Announcing the open beta for Digital Marketing Center
From the Clix Team
Welcome Kayla Kurtz to the Clix Marketing Team! by Andrea Taylor
New Advanced Format Options Available for Google Responsive Display Ads by Abby Woodcock