Clix Marketing Blog’s #PPC News & Views: Friday, September 2, 2016

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Happy September, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

CPC Strategy

How Retailers Can Reel in Repeat Customers on FacebookLearn how to turn once-a-year buyers into repeat customers through Facebook.

Marketing Mojo

Breakdown of the Google Shopping Data Feed for MarketersCheck this post out for a guide to understanding Google Shopping.

WordStream

6 Perfect Playlists For PPC Account ManagementIf you listen to music while you work, this post is for you. There’s some fun playlists in here for working to a beat.

Search Engine Watch

Why understanding frequency is key to success with Facebook advertisingThis is a great post for understanding more about your Facebook campaigns.

Search Engine Land

Why it’s time to re-evaluate your AdWords account structureThere’s been a lot of changes in AdWords lately, so check out this post to see if you need to update your account structure.

From the Engines

Google AdWords

Introducing the new Google Merchant Center

Pinterest

Reach people ready to take action with new targeting updates

From the Clix Team

3 Tips for Better PPC Competitor Analysis by Andrea Taylor
Another Reason To Work With A PPC Agency: Keyword Data by Robert Brady
Price Extensions: How Are They Stacking Up? by Abby Woodcock