Clix Marketing Blog’s #PPC News & Views: June 3, 2016

Happy Friday and welcome this week’s edition of Clix Marketing Blog’s #PPC News & Views!

From the Experts

6 Commonly Confused PPC Advertising Metrics: Make sure you know the difference in these PPC terms by checking out this article.

PPC Blog: When It comes to PPC, The Devil is in the (Case Sensitive) Details: Learn how important the nitty-gritty details are from this real-life example about Google Analytics goals.

What You Need to Know About Google Demographics for Search Ads, Including 20 Months of Data: Find out what PPC pros should know before Google’s Demographics for Search Ads rolls out to all advertisers.

Improve Tablet Bidding Even Further with Google Analytics: Find out what to do to control tablet bidding until the new Google tablet bid modifier kicks in.

Google Announcements – The Invisible Sectors: Did Google ignore B2B and lead gen in their latest announcements?

The 6 Best (& Free!) AdWords Tutorial for Beginners Right Now: Check out this post for a great resource for PPC tutorials. Even if you’re a seasoned PPC pro, you never know what you’ll learn.

How Micro Targeting And Micro Messaging Drives Your PPC Forward: Learn how to leverage data on the most granular level so that you can drive your accounts forward.