Happy August! Jump into the latest headlines in #PPC below.
From the Experts
OpenAI has disabled a feature (they called it a “short-lived experiment”) that allowed ChatGPT chats to be discoverable by search engines.
A new study shows that brands are dominating Google AI Mode.
Google’s new AI Max ads are being spotted in the wild.
TikTok is testing website visitor retargeting options, but it’s not live in Ads Manager quite yet.
Microsoft Ads is rolling out a new central website exclusion list feature.
Germany, Portugal and Spain TikTok users are able to download TikTok Pro, a new app that will allow “people to experience and engage with joyful and entertaining content”.
Have you tested ads on YouTube Shorts? Here’s the all-in-one guide you need for launching your first campaign.
What are the costs to advertise on Reddit in 2025? This post breaks it all down and offers some suggestions for getting started on the platform.
Retailers and ecommerce advertisers are planning for the holidays and experts are already offering predictions on trends we might see this year.
From the Channels
Microsoft Advertising
Building AI-ready creative: How modular content drives search advertising results
How to build your audience on Pinterest in 2025
Automated Bidding is Now Available for Brand Awareness Campaigns on Reddit
