Social PPC and PPC Contextual Advertising: Dessert Toppings or Floor Waxes?

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by Clix Admin | May 5, 2008 | AAA Needs Updating, Display Advertising, Social Advertising | 0 comments

Marty Weintraub started a provocative thread this morning with this blog post that has me and Danny Sullivan weighing in on whether PPC Contextual Advertising “deserves” to be covered by Search industry conferences.

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