![SMX Advanced Recap: Layer Up! Audiences You Should Add To Your Search Campaigns [Clix Speakers Series]](https://clixmarketing.com/wp-content/uploads/2021/06/future-proofing-audiences.png)
by Tim Jensen | Jun 28, 2021 | Audience Targeting, Speaking
On June 15, I had the privilege of presenting my session for a virtual audience during SMX Advanced. In this session, I talked about how to approach audience targeting for search campaigns. I started my session off by talking about the importance of audiences. As we... 
by Bethany Bey | Apr 5, 2021 | Microsoft Ads
If you are running ads in Microsoft, you may have received an email letting you know they’ve created ads for you that are ready for review. Microsoft Ads is following Google’s lead with their suggested ad copy. It’s important to understand how these... by Clix Admin | Feb 28, 2020 | AAA Needs Updating, PPC News and Views
Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts Visitures Amazon Trends 2020: Seven Changes to Look for in the New Year You’ll need a larger budget, but look for expanded... by Bethany Bey | Feb 26, 2020 | AAA Needs Updating, Ad Copy Strategy, Bing Ads, Microsoft Ads
Tailoring your ad copy for different audiences is an essential part of any successful advertising campaign. Microsoft has announced their release of IF functions globally that will help advertisers easily tailor their ad copy based on device and audience. Using IF... 
by Bethany Bey | Nov 4, 2019 | Ad Copy Strategy, Google Ads
If you’re like me, anytime you need to make edits across a range of ads in Google you immediately open the Google Ads Editor. It’s been my go to tool for bulk edits for the last ten years. As the interface continues to become more advanced, I’ve...