by Clix Admin | Dec 11, 2017 | AAA Needs Updating, Ad Copy Strategy, Ad Extensions, Campaign Strategy, Google AdWords, PPC Tactics
Recently, Google Partners hosted a live stream event as part of their Digital AdWords Bootcamp. They shared several of their best practices around ad creative & settings under the title of “Creative Excellence.” You can watch the full event here, but... by Clix Admin | Apr 11, 2017 | AAA Needs Updating, Ad Copy Strategy, Campaign Strategy, PPC Tactics
Having worked in the PPC industry for over 10 years, I’ve built a lot of campaigns. The AdWords default setting for ad rotation when you first setup a campaign is “optimize for conversions”, but every time I go through the process, I change ad...