by Clix Admin | Feb 22, 2019 | AAA Needs Updating, PPC News and Views
Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts PPC Hero PPC Client Account Revenue Pressures: Here is a list of questions you must ask your client! Einstein Marketer The... by Clix Admin | Apr 13, 2017 | AAA Needs Updating, Agency Life, Campaign Strategy, Efficiency
I’ve been in the PPC industry for about 7 years now. (Yikes!) Although that’s not a lot of time in most industries, it’s a lifetime in ours. Over that time I’ve gone through what I’ve come to see as numerous rounds of maturation. At... by Andrea Taylor | Feb 2, 2016 | AAA Needs Updating, Ad Copy Strategy, Bing Ads, Google AdWords, Search Advertising
It’s the beginning of 2016 and what better way to kick off the year than with cleaning up your PPC ads! Occasionally, especially at the year-end, things slip up and suddenly your ads are in a tangled mess. Below are a few of my favorite ways to analyze and... 
by Clix Admin | Jan 6, 2014 | AAA Needs Updating, Ad Copy Strategy
A couple weeks ago, I shared my process for using aggregate data to help set strategy moving forward. That post focused on keyword match types and how they should interact. Today, I’d like to talk about analyzing ad copy with the same approach. With keyword...