by Andrea Taylor | Feb 26, 2018 | AAA Needs Updating, Campaign Strategy, Dynamic Search Ads, Google AdWords
At Clix, we love Google’s dynamic search ad campaigns. However, it is one of those tools that you can easily think isn’t working if you don’t utilize a few basic optimizations. Since most PPC pros are familiar with search query analysis, I’m... by Clix Admin | Mar 23, 2017 | AAA Needs Updating, Audience Targeting, Bing Ads, Dynamic Search Ads, Google AdWords, Speaking
Dynamic Search Ads are nothing new in the Google interface, but that doesn’t mean there aren’t always new things you can do to take your DSA strategy to the next level. In my presentation at SMX West, I talked about a number of ways you can spruce up your... by Andrea Taylor | Feb 16, 2016 | AAA Needs Updating, Google AdWords
Dynamic Search Ads (also known as DSA) is an option that has been around for a while, but has gathered mixed reviews. However, in July 2015, Google gave DSA a facelift. If you’re unfamiliar with DSA, here’s a post that does a good job of giving a...