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5 Dynamic Search Ad Management Tips

by Bethany Bey | May 2, 2018 | AAA Needs Updating, Dynamic Search Ads, PPC Tactics

A while back, I wrote a post on Dynamic Search Ad strategies for E-commerce. Now I want to follow-up with tips on how to get the best performance out of your DSA campaigns. 1. Add Negatives At Least Once per Week Of all the campaign types, I keep the closest eye on...

5 Essential Dynamic Search Ad Strategies for eCommerce

by Bethany Bey | Apr 17, 2018 | AAA Needs Updating, Dynamic Search Ads, eCommerce

Dynamic Search Ads were first introduced in Google AdWords back in 2011. Over the last 7 years, DSAs have had numerous facelifts which have made them an even more powerful tool for advertisers. If you are an e-commerce advertiser you are likely running Search and...

Clix Marketing Blog’s #PPC News & Views: Friday, August 11, 2017

by Clix Admin | Aug 11, 2017 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts MarketingProfs The Google Search Volume of Major Brands vs. Challenger Brands [Infographic]: If you want an interesting read this morning,...

The Ultimate Goal of DSA: Render It Useless

by Clix Admin | Mar 21, 2016 | AAA Needs Updating, Campaign Strategy, Dynamic Search Ads, Google AdWords

Dynamic search ads are a pretty cool development by Google. Basically, they repurposed their SEO strength to add to their revenue making PPC machine. And in a lot of ways, that’s how it should be used in your account. Take what your SEO team has done and make it...

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Clix Marketing is a digital advertising agency specializing in paid search, social & display campaigns. Our team skillfully creates and manages campaigns for our clients in Google, Microsoft / Bing, Facebook / Instagram, LinkedIn, Twitter, Quora, Pinterest, and many other online channels. If you need to drive direct revenue or leads from your website, Clix is the expert partner you’re searching for.

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