by Abby Woodcock | Jan 23, 2019 | AAA Needs Updating, Dynamic Search Ads
Google launched Dynamic Search Ads (DSA) in 2011 and new updates have been rolling out ever since to help improve this campaign strategy. If you’re not familiar with DSA campaigns, this is how they work: Google either crawls your site or a page feed of your site... 
by Tim Jensen | Oct 29, 2018 | Display Advertising
Google recently rolled out a new conversational ad format through a platform called AdLingo. Users will be able to engage with a chat feature directly within a display ad, with the ability to directly ask questions and receive answers without needing to visit a... 
by Clix Admin | Jul 23, 2018 | Google AdWords, Scripts
I had the opportunity to present recently at a monthly meeting of the Utah Digital Marketing Collective (Utah DMC, formerly SLCSEM). I spoke about a handful of scripts that advertisers could put to use immediately. One of those scripts prevents Google Ads from... by Clix Admin | Jun 29, 2018 | AAA Needs Updating, PPC News and Views
Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts Seer Interactive Five Adwords Optimizations You Can Implement Quickly: From adding ad extensions to targeting methods and bid... by Tim Jensen | Jun 11, 2018 | AAA Needs Updating, Call Tracking, Google AdWords
For many businesses, form submissions only account for a portion of leads that come through the web. Phone calls can also be crucial to gaining customers, and some businesses find that getting people on the phone right away can be the most valuable way to close a...