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PPC Campaign Structure: Planning & Strategy

by Clix Admin | Feb 6, 2019 | AAA Needs Updating, Campaign Strategy

This is a guest post by Aaron Dressnandt, Partner & Senior Consultant at AlpineDG One of the most important elements of your PPC campaigns for success is how you organize your campaigns. For smaller advertisers this can be fairly easy and straightforward, but for...

Clix Marketing Blog’s #PPC News & Views: Friday, November 10, 2017

by Clix Admin | Nov 10, 2017 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts 3Q Digital How-To: Adjust Your Campaigns For Time Zones and Daylight Savings: Bookmark this helpful guide when considering your international...

How to Approach Campaign Restructures

by Abby Woodcock | Nov 9, 2017 | AAA Needs Updating, Campaign Strategy, Efficiency, PPC Tactics

Many of you have likely inherited accounts from other campaign managers that are not organized; either according to accepted best practices or even simply in the way you would have built the structure out. In my experience, there aren’t many things more...

Clix Marketing Blog’s #PPC News & Views: Friday, June 16, 2017

by Clix Admin | Jun 16, 2017 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of Clix Marketing Blog’s PPC News & Views! From the Experts Social Media Examiner How to Engage Millennials on Facebook and Instagram: Here’s some targeting strategies for targeting millennials...

Organization: An Under Valued Key of Long Term PPC Success

by Clix Admin | Apr 13, 2017 | AAA Needs Updating, Agency Life, Campaign Strategy, Efficiency

I’ve been in the PPC industry for about 7 years now. (Yikes!) Although that’s not a lot of time in most industries, it’s a lifetime in ours. Over that time I’ve gone through what I’ve come to see as numerous rounds of maturation. At...

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