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Clix Marketing Blog’s #PPC News & Views: Friday, September 14, 2018

by Clix Admin | Sep 14, 2018 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts Search Engine Journal Google Ads Mobile CTR/CPA/CVR Benchmarks: From Arts & Entertainment to Travel & Hospitality,...
Google’s Custom Intent Audiences: What They Are & How To Use Them

Google’s Custom Intent Audiences: What They Are & How To Use Them

by Abby Woodcock | Jan 18, 2018 | Audience Targeting, Campaign Strategy, Display Advertising, Google AdWords

In November, Google rolled out some new features, and the one I’ve been most excited to test is Custom Intent audiences for the Google Display Network. I have been a proponent of the GDN for a long time. While I understand its shortcomings, I have run successful...

Clix Marketing Blog’s #PPC News & Views: Friday, December 8, 2017

by Clix Admin | Dec 8, 2017 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts 3Q Digital Guide to Acquisition on the Google Display Network: An in-depth article when seeking out new customers and/or looking...
Give Your Facebook Ads Custom Audiences a Match Rate Boost

Give Your Facebook Ads Custom Audiences a Match Rate Boost

by Clix Admin | Aug 23, 2016 | Audience Targeting, Facebook Ads

Custom audiences are great. There… I said it. The ability to upload customer/user/lead data as a method for targeting, exclusion or to create a lookalike (similar) audience has been a game changer for the digital advertising industry. Great as custom audiences...

Multi-Channel Series Part 6: PPC, Sales & Business Intelligence

by Clix Admin | Apr 2, 2015 | AAA Needs Updating, Multi-Channel Series, PPC Industry

This post marks the sixth and final article in a series on sharing insights across marketing channels and focusing on the benefit of combining paid digital media with other channels in your marketing plan. Check out Part 1: Social, Part 2: Offline & Online, Part...

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Clix Marketing is a digital advertising agency specializing in paid search, social & display campaigns. Our team skillfully creates and manages campaigns for our clients in Google, Microsoft / Bing, Facebook / Instagram, LinkedIn, Twitter, Quora, Pinterest, and many other online channels. If you need to drive direct revenue or leads from your website, Clix is the expert partner you’re searching for.

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