by Andrea Taylor | Jul 15, 2020 | AAA Needs Updating, Google Ads, PPC Tactics
Now that we’re more than halfway through 2020, there are some reports you can be running to identify high-level trends with (likely) a decent amount of data. 1. Long-term Search Query Analysis This is most certainly a part of your regular PPC analysis, but... by Clix Admin | Jul 21, 2015 | AAA Needs Updating, Campaign Strategy, PPC Tactics, Retargeting
A while back I read this article on the SEER blog about adding in Income Targeting without adding in any bid adjustments and it got me thinking: why don’t we do that with all targeting types that can use bid modifiers? As PPC pros, we routinely review different...