by Bethany Bey | Nov 14, 2018 | AAA Needs Updating, Bid Management Strategies, Bing Ads
Bing recently announced changes to the way Enhanced CPC bidding works in their interface. If you currently use this bidding method, it’s important to understand how these changes can impact your advertising performance and adjust your strategy accordingly. What... by Clix Admin | May 15, 2018 | AAA Needs Updating, Automation, Bid Management Strategies, Google AdWords, PPC Tactics
In AdWords there are 7 automated bidding strategies to choose from, so you’ve got plenty of options. However, let’s talk about eCPC because A) it’s the default bidding strategy for newly created campaigns and B) Google recently removed the bid cap...