by Andrea Taylor | Dec 20, 2021 | Coffee & Catch Up
Happy Monday and happy holiday week! Here’s a quick recap of what happened last week in PPC. From the Experts Paid Search How to A/B Test Responsive Search Ads: Step-by-Step With Tips: As we prepare to bid farewell to ETAs, here is how you can successfully A/B... 
by Andrea Taylor | Dec 16, 2021 | Google & Bing Editors
If you’ve been in PPC for a while, you’ll be able to acknowledge how far Google Ads Editor has come! This offline, bulk editing tool has gone from pretty bare bones to having more and more features each month. It’s certainly a tool that you... 
by Bethany Bey | Nov 4, 2019 | Ad Copy Strategy, Google Ads
If you’re like me, anytime you need to make edits across a range of ads in Google you immediately open the Google Ads Editor. It’s been my go to tool for bulk edits for the last ten years. As the interface continues to become more advanced, I’ve... 
by Tim Jensen | Aug 12, 2019 | Google & Bing Editors, Google Ads
Working as a PPC manager entails dealing with frequent change from the ad platforms and adapting your approaches to setting up campaigns. As one of many recent changes, Google Ads removed the option to strictly reach people who are in your target geographic location....