by Clix Admin | Aug 2, 2019 | AAA Needs Updating, PPC News and Views
Happy Friday, friends, and welcome to this week’s edition of Clix Marketing Blog’s PPC News & Views! From the Experts PPC Hero 3 Common Reasons Why Marketers Don’t Invest in Their Post-Click Experience… & Why That’s a Big Mistake: If it’s...
by Clix Admin | Jul 15, 2013 | AAA Needs Updating, Keyword Strategy & Research, PPC Tactics
All Agencies and Advertisers deal with the somewhat sticky issue of Brand terms. How do you assign a target Cost-Per-Acquisition (CPA)? Are you tracking attribution or at least estimating an attribution effect on brand terms? Are Brand Terms given the proper amount of...