by Kristin Kusiak | May 12, 2021 | Pinterest, Social Advertising
Pinterest is where people go for inspiration. Sometimes they are just getting ideas, but many times, they act on what they find. The key is finding your target audience at the right stage of your funnel with the right pin is essential. Maybe you’ve tried...
by Kristin Kusiak | Jun 5, 2019 | Pinterest
A short while ago, Pinterest announced the addition of a new campaign objective: conversion optimization. All previous campaign types were based on click optimization. Conversion targeting works as Pinterest predicts the likelihood of your conversion action happening...