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Results from Testing Title Case in PPC Ads

Results from Testing Title Case in PPC Ads

by Kristin Kusiak | Nov 25, 2019 | AAA Needs Updating, Ad Copy Strategy

Recently, I saw a tweet regarding the use of Title Case in PPC ads and questioned what other marketers were doing in their ads. Replies varied based on opinion and personal visual preferences, but no one had tested it out. Well, I have for two different clients.  So,...

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