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The Importance of CRMs in PPC Lead Generation Strategy

by Clix Admin | Oct 28, 2020 | AAA Needs Updating, Lead Generation, Marketing Strategy

CRMs are an incredibly powerful tool for PPC advertisers to improve account performance, but many times they get overlooked or not looked at at all.  These databases are clearly integral to internal marketing and sales efforts, but they can also be highly...

Understanding Price in Lead Generation PPC: It’s Not About the Benjamins

by Clix Admin | Jan 7, 2019 | AAA Needs Updating, Lead Generation, Marketing Strategy

No matter what type of business you run, the price of your offer is always a factor in the buyer’s decision. There are plenty of pricing theories for e-commerce sellers to lean into online, but when the first touchpoint doesn’t reflect the price, these theories can be...

Clix Marketing Blog’s #PPC News & Views: Friday, June 17

by Andrea Taylor | Jun 17, 2016 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts There was a lot of buzz about Pinterest this week. Here’s a few of the articles: Social Media Examiner 26 Tips to Improve...

Clix Marketing Blog’s #PPC News & Views: February 19, 2016

by Andrea Taylor | Feb 19, 2016 | AAA Needs Updating, Bid Management Strategies, Bing Ads, Google AdWords, Lead Generation, PPC Industry

Good Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts AcquisioBlog Knowing Your Audience: Why Customer Match in PPC Means More Leads: If you haven’t tried out Customer Match in AdWords...

PPC Lead Generation Conversion Tracking: 4 Tips for Accurate Counting

by Clix Admin | Jun 9, 2015 | AAA Needs Updating, Google AdWords, Landing Pages, Lead Generation, Marketing Strategy, PPC Tactics, Retargeting

Lead generation accounts are their own unique challenge. Unlike ecommerce accounts where each conversion point adds revenue, lead generation can actually be the opposite. Each point of contact can add value, but only if executed well. If you’re constantly...
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Clix Marketing is a digital advertising agency specializing in paid search, social & display campaigns. Our team skillfully creates and manages campaigns for our clients in Google, Microsoft / Bing, Facebook / Instagram, LinkedIn, Twitter, Quora, Pinterest, and many other online channels. If you need to drive direct revenue or leads from your website, Clix is the expert partner you’re searching for.

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