by Brittany Sager | Aug 16, 2021 | Automated Bidding, eCommerce, Google Ads, Shopping Campaigns, Smart Campaigns
This is the perfect time to begin prepping for Q4. Last year we saw so much uncertainty around just life in general, but that brought us many different learnings. When it comes to holiday shopping, if we learned anything from 2020, consumers are going to shop online...
by Andrea Taylor | Aug 11, 2021 | Campaign Strategy, Marketing Strategy, Special Series
Q4 can be stressful for everyone. For eCommerce advertisers, there is pressure to hit, or even exceed, goals during the holiday season. For many, there is planned time out of office, gifts to purchase and during non-COVID times, gatherings to attend. TLDR: It’s...