Clix Marketing Blog’s #PPC News & Views: February 26, 2016

February25.2016Good Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Right Side Ads Going Away on Google

In case you have been internet free for the past week or on a much deserved vacation, right side ads are disappearing on Google. Here are some of the articles discussing the impacts  and theories to PPC:

What the Adwords Sidebar Announcement Means for you on PPC Hero Blog
The New Google SERP: 3 Changes & 3 Things That Haven’t Changed…Yet on WordStream Blog
Google Removes Right Side Ads: Be Vigilant, Not Reactive on SEER Blog
Google Removed Right Rail Ads: Now What? on Elite SEM Blog

Beyond the Paid

The Only Consistent Thing in MarketingAs you can see from the above articles, there has been a lot of changes going around in PPC lately. Read this article to find out what the consistent thing in marketing is and how to use it in your career.


7 Marketing Personalization Tips That Will Launch Your Campaigns Into Hyper-Drive : With all the new audience tools in PPC it is easy to over look Personalization. No matter what type of business you run, customers are always a little different.

SocialMedia Examiner

How to Use Flex Targeting to Optimize Your Facebook AdsLooking to target a highly customized combination of interests, behaviors and demographics? Flex targeting in Facebook is for you. Read the article to learn more about how Flex Targeting can help your Facebook campaigns.

3Q Digital

Get Started with Google Analytics: Best Practices for EveryoneWhether you are just getting started with Google Analytics or if you need a reference from time to time. Read this article to learn more about using Google Analytics.

From the Engines


Introducing Canvas, A Full-Screen Ad Experience Built for Bringing Brands and Products to Life on Mobile

Bing Ads

Find out if your keywords are working in just one step

How to lose a lead in seconds

From the Clix Team

Bing Ads and John Lee – Clix Marketing

On the Clix Blog

Facebook Updates Features for Video Ads by Amy Bishop