Clix Marketing Blog’s #PPC News & Views: Friday, April 19, 2019

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Search Engine Land

Track Quality Score daily with this advanced Adwords scriptHere’s a great post! This script will help you measure the impact of your optimizations on a daily basis.


5 Ways to Cut Your Cost per Lead on Facebook AdsWith costs rising, it’s crucial to not overlook these smart tactics. From trying Messenger campaigns to lookalike audiences – there’s a lot here to save you money.

Group Twenty Seven

What Does PPC Have to Do With Website Design? Internal Logic & Structure … check. Check out this list of ways your website design can impact your PPC program.

Social Media Examiner

New LinkedIn Ad Targeting AudiencesGrab a second cup of coffee and settle into this almost-hour-long episode with two special guests!

Marketing Land

Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategyThis new strategy could help you maximize your ad spend without costing you result – don’t miss this one!

3Q Digital

Bing Ads Traffic Trends after Verizon Search Deal: An Analysis Improved AI with increased traffic along with audience insights — more on what it means for marketers.

From the Engines


Case Study: Quora outperforms other channels for Atlassian


How to Use LinkedIn’s New Interest Targeting to Reach Your Campaign Goals


Learn How to Capture Attention and Drive Results with Stories Ads


Gathering insights in Google Analytics can be as easy as A-B-C

Bing Ads

Webcast: The Art and Science of Conversion Optimization

From the Clix Team

Bing Ads Launches Action Extensions by Tim Jensen
Facebook Competitor Research Just Got Easier by Robert Brady