Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Search Engine Land
Forget me not: 3 steps to make your PPC ads more memorable: Don’t miss this post for tips to keep text ads fresh and top of mind by optimizing ad targeting and implementing ad extensions.
PPC Hero
Amazon Updates Seller Central & AMS Campaign Manager Features: In a continued effort to make advertising on Amazon easier, a new round of significant updates have been released. Some of our favorites? The Multi-Campaign In-Line Edits and Filters.
3Q Digital
4 Tips to Capitalize on Back-to-School Shopping Season: While many started strategizing in the Spring, there are still effective ways to push your ads before Labor Day. Don’t miss these tips and bookmark it for next year!
Social Media Examiner
How to Use Pinterest Search Ads: If your goal is more visibility, you can’t miss this post with step-by-step instructions and screenshots.
WordStream
7 Reasons You Should Be Using Scripts in Google Ads: If you haven’t tried scripts, this post makes 7 compelling reasons to try them.
From the Engines
Quora
Announcing Conversion Optimized Campaigns on the Quora Ads Platform
Creative Considerations for Direct Response Campaigns
New Authorization for Pages
Bing Ads
Go green with new paperless billing options
From the Clix Team
Google Pushing All Display Network Campaigns Onto Apps by Robert Brady
Part 2: New Ways to Boost Your Bing Shopping Campaigns Coming Soon by Kristin Palmer
Recent Targeting & Metric Updates in Facebook by Andrea Taylor