Happy Friday, friends, and welcome to this week’s edition of #PPC News & Views!
From the Experts
Search Engine Journal
Responsive Search Ads Are Now Default Type for Google Ads: Expanded text ads can still be added and edited.
PPC Hero
What Advertisers Need to Know About Apple’s & Facebook’s Changes: Here is a full description of what has been going on and what advertisers can do to overcome these issues.
Ad Espresso
A Breakdown of Facebook Ads Budgets (+ Free Budget Calculator): This post outlines everything to know about Facebook Ads budgets so that you get just the right amount of traffic.
PracticalEcommerce
A Human Approach to Marketing Automation: Marketing automation doesn’t have to be daunting.
From the Engines
TikTok
Supporting our partners through iOS 14 and beyond
Microsoft Ads
Finding the perfect balance between friction and reward
From the Clix Team
Gmail Ads Are Going Away: Everything You Need to Know and How to Add Sitelinks to Your YouTube Ads by Joe Martinez
