Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Search Engine Journal
3 Big Ideas That Will Drive a Fresh Back-to-School PPC Strategy: You can always count on John Lee for not only wit but great PPC tips. Your paid search campaigns will be ‘head of the class’ after reading this post!
Mabo
Huge Change In How Google Analytics Now Tracks Your Websites Visitors: Up-to-date cookie policy? Don’t miss these guidelines.
CPC Strategy
7 Advanced AdWords RLSA Tactics You Should Be Using: Hard to pick a favorite, but we all gravitated towards this one! Don’t miss this thoughtful post with some great teachings.
Search Engine Watch
The end of DoubleClick and Adwords? Google simplifies its branding with Google Ads, Marketing Platform and Ad Manager: A rose by any other name? Yes, it’ll Google Ads will smell as sweet – but get ready, PPC lovers. Two words: Simplicity and Effectiveness.
KlientBoost
AdWords Scripts: The Complete Guide (+Our 14 Favorite Scripts): The sharpest tools in the shed.
From the Engines
Bing Ads
Meet the new Bing Ads Newsletter
June Highlights in Facebook Business News
Add Punch to Your LinkedIn Profile Using These Examples as Inspiration
From the Clix Team
Updates Begin Rolling Out for Facebook’s Custom Audience Changes by Andrea Taylor
Make Your Video Ads More Engaging on YouTube – Guest Post
Amazon Now Offering Home Services Ads by Robert Brady