Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Search Engine Land
The 2018 Search Engine Land Award winners: The full roster of this year’s search rock stars & superheroes: So much respect and admiration for these companies and individuals!
3Q Digital
LinkedIn’s New Sponsored Content Carousel Ads: 75% of the beta testing group saw higher CTR. Count us in!
PPC Hero
Up and Running with AdWords Add-On For Google Sheets: Chrome users? Don’t miss this plugin OR post with additional ideas on how to use it.
Seer
Retail Seasonality: How Drinking Holidays Can Increase Conversions: We’ll admit that we were intrigued on this one, especially the results and learnings.
Search Engine Journal
Google AdWords Has New Features to Help Drive Sales and Measure Results: Like you, we’ll keep a close watch for these new features.
From the Engines
Introducing New Requirements for Custom Audience Targeting
What New Parents Want From Brands
Expanding In-Stream Video Ads to more advertisers globally
Google AdWords
New innovations remove friction from discovering products in store and online
From the Clix Team
An Overview of AdWords Call Extensions by Tim Jensen
How To Set Up Google Goal-Optimized Shopping Campaigns by Bethany Bey