Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Seer Interactive
How to Use Google Ads Campaign Experiments: We can always count on the great analysis from this team. Step-by-step instructions along with the reasons to implement!
Ad Espresso
How to Set Up a Lead Campaign on Google Ads (and Get Results): With 92.42% of the market share, you can’t afford to miss these four steps to creating your own campaign.
Search Engine Journal
Google Ads Reports Can Now Be Downloaded in Sheets – Pros & Cons: One word: convenience.
SEMrush
How to Set Up a Display Campaign: an Interactive Checklist: By far … the coolest post we’ve seen! Bookmark and share this one. Trust us!
Social Media Examiner
3 Ways to Use Facebook Ads to Promote Your Products: Great ideas in this post to drive more traffic including a pro tip that can’t be missed.
Practical Ecommerce
Analyze Click Paths in Google Analytics to Improve Conversions: Behavior Flow Navigation analysis…Go!
Disruptive Advertising
Should You Implement All of Your Google Ads Recommendations? Are you looking at the Optimization Scores and recommendations? Smart bidding strategies may have been something suggested — consider them and make the best decision for your accounts.
Metric Theory
3 Google Analytics Reports for Better Remarketing Tests: From the All Pages Report to the Time Lag Report, you’ll be prepared to optimize your remarking efforts after reading this post!
From the Engines
Microsoft Advertising
Join the Microsoft Advertising Partner Summit
All the Sophisticated Marketer content you need – all in one place
From the Clix Team
Keyword Research Still Needs the Human Touch by Robert Brady
