Happy Cinco de Mayo, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Four Ways to Use Recent AdWords Updates to Power Up Your Ad Performance: Here’s some quick ways to leverage Google’s recent updates in your accounts.
How to Exclude Children’s Channels from YouTube Advertising: If you’re running video ads, save yourself some money and add this script to cut down on unwanted clicks.
Introducing New Smart Display Campaigns in AdWords: Here’s what you need to know about Google’s new Smart Display campaigns.
How to Make Gmail Ads More Effective – Tips and Strategies for Success: Start squeezing more out of your Gmail ads with these strategies.
Search Engine Land
The great big list of landing page tests to try: It can be difficult to come up with what to test on your landing pages – so they did it for you.
9 Facebook Remarketing Rules to Guarantee Your Success: Stop wasting money in Facebook remarketing. Set yourself up for success by reading this post.
From the Engines
From the Clix Team
Going the Extra Mile in Your PPC Journey by Kristin Palmer