Clix Marketing Blog’s #PPC News & Views: Friday, November 15, 2019

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts


Google Smart Bidding Guide: How to Use Each StrategyEasy to follow post and a clear graphic to compare each type.

Paid Media Pros

How Does Google Tag Manager Work? In this video, Michelle Morgan walks through how Google Tag Manager works and how you can get started adding tags and triggers on your site.

ZATO Marketing

Ads in an Automated World – BrightonSEO Search Show TalkIf you didn’t travel across the pond to hear it live, you can catch Kirk’s recording in this post (along with his deck and transcript)!

PPC Hero

Meeting Agenda Tips and Templates for Productive Digital Marketing Client Calls: Let’s take a note from Hanapin’s key elements to create an agenda for your next client call.

3Q Digital

Apple Search Ads: Basics, Tips, and Tricks Wasn’t by mistake that the text was bolded in this text: 50% average conversion rate. After you consider the drawbacks, this post gets right to structure tips to be successful!

Search Engine Journal

The Value of Video in Marketing Today with Joe Martinez [PODCAST]: Our Director of Client Strategy is outlining a number of different features and strategies – you’ll want to take notes, share it and refer back to it!

From the Engines

Google Ads

2019 holiday checklist: help shoppers find local stores


Promoted Answers Best Practices Guide

Microsoft Advertising

Webcast: The Art and Science of AI + Creativity


Kicking Off Giving Season on Facebook and Instagram